As “The road to success is always under construction”, Mr. Joseph Rappaport is definitely at the helm of the work site.
“Joe” as he is affectionately known by his many colleagues turned friends, is the ultimate icon of how hard work, dedication and believing in the end product before anyone else can even visualize it, can equal the realization of the quintessential American Dream.
Joe’s knack for entrepreneurship and people pleasing skills landed him with the unique opportunity as the owner of a successful upholstery cleaning business at the early age of 22. As he learned much about how to navigate the human tide of consumerism, the nuances of successful advertising, and delicate management of his employees, his calling was always in the construction and development arena, where he has held a steadily skyrocketing position since 2001.
The famous Gretsch building, Brooklyns’ premiere full-service doorman condominium building was built under his direct management from 2003-2006. This was just the first of many similarly high end multi-family building successes. In his career, he has overseen the construction of over two million square feet of highly profitable tri-state area real estate.
Joes penchant for the lucrative finished product- the high rise, High end condominium building that is the hallmark of the burgeoning real estate industry displays his multifaceted and inborn talent. Knowing which location, what materials, style and layout belong in each of his signature buildings, however, is a delicately honed vision born of on the job experience, and education in the field as an engineering and architecture student
In NYU.
From these impressive cornerstone ideals, Joe saw his goal become a reality in Vision development, which he opened in 2006. Also known as SNBD Enterprises, all employees from the back office to the work site, to his exemplary management team, adhere to the same principle on which Vision is built. His directness, delivered with warmth and honesty has not only awarded him numerous contracts from the same property owners, but has turned those clients into longtime friends. It is obvious to anyone who has ever experienced Joes unique and exemplary work ethic that “success may be what you make of it, but excellence lives in the details.”